Privacy Policy

Last updated: July 15, 2026

1. Who We Are

The Ever Paw is an online store offering personalized pet memorial jewelry, custom pet portraits, keepsakes, and related products.

For the purposes of applicable privacy and data protection laws, The Ever Paw is responsible for determining how and why personal information submitted directly to our store is used.

Website: theeverpaw.com
Business location: Guangdong, China
Privacy contact: support@theeverpaw.com

For questions about this Privacy Policy or the handling of your personal information, please contact us using the email address above.

2. Personal Information We Collect

The information we collect depends on how you interact with our website and services.

2.1 Information You Provide Directly

We may collect information that you provide when you:

• Place an order;
• Create or manage a customer account;
• Upload a photograph or personalization file;
• Submit a name, date, message, paw print, or other customization detail;
• Contact customer service;
• Submit a contact form;
• Request a return, refund, replacement, or cancellation;
• Leave a product review;
• Subscribe to marketing communications; or
• Otherwise communicate with us.

This information may include:

• Full name;
• Email address;
• Telephone number;
• Billing address;
• Shipping address;
• Country or region;
• Account username and password information;
• Order number and order history;
• Products purchased;
• Personalization instructions;
• Pet names, dates, memorial messages, and engraving details;
• Pet photographs;
• Photographs containing customers, family members, or other individuals;
• Paw-print images or other artwork;
• Files uploaded for the production of a personalized product;
• Customer service messages;
• Return and refund information; and
• Reviews, feedback, or other content you choose to submit.

Please avoid submitting personal information that is not reasonably necessary for the creation or fulfillment of your order.

2.2 Payment Information

Payments are currently processed through third-party payment providers such as PayPal.

When you make a payment, the payment provider may collect and process information such as:

• Name;
• Billing address;
• Email address;
• Payment account information;
• Transaction amount;
• Transaction status;
• Device or fraud-prevention information; and
• Other information required to authorize and process the payment.

The Ever Paw does not intentionally store complete payment card numbers or card security codes on its own website systems. Payment information is processed by the applicable payment provider according to its own privacy policy and security practices.

2.3 Information Collected Automatically

When you visit our website, certain information may be collected automatically by our website, hosting provider, security tools, cookies, and analytics technologies.

This information may include:

• Internet Protocol address;
• Approximate location derived from an IP address;
• Browser type and version;
• Device type;
• Operating system;
• Language settings;
• Referring website;
• Pages viewed;
• Links clicked;
• Date and time of visits;
• Session duration;
• Shopping-cart activity;
• Checkout activity;
• Cookie identifiers;
• Website performance information;
• Login activity;
• Security logs; and
• Information about suspected fraud, spam, or malicious activity.

This information helps us operate the website, remember user preferences, understand website performance, prevent fraud, and maintain security.

2.4 Information From Third Parties

We may receive personal information from third parties that assist us in providing our services, including:

• Payment providers;
• Shipping and delivery companies;
• Fraud-prevention and security providers;
• Website analytics providers;
• Customer service providers;
• Production and fulfillment partners; and
• Advertising or marketing platforms, where applicable.

For example, a payment provider may notify us that a payment was completed, while a shipping provider may provide shipment and delivery status information.

3. How We Use Personal Information

We may use personal information for the following purposes.

3.1 Processing and Fulfilling Orders

We use information to:

• Confirm and process orders;
• Verify payment status;
• Prepare products;
• Complete engraving or personalization;
• Create custom artwork;
• Review customer-uploaded photographs;
• Communicate personalization requirements;
• Inspect completed products;
• Package orders;
• Arrange shipment;
• Provide tracking information; and
• Handle delivery-related questions.

3.2 Providing Customer Service

We may use information to:

• Answer questions;
• Respond to customer messages;
• Confirm order details;
• Correct incomplete information;
• Process cancellations;
• Review damaged or incorrect item claims;
• Arrange returns, replacements, or refunds;
• Resolve complaints; and
• Maintain records of customer communications.

3.3 Operating and Improving Our Website

We may use website and usage information to:

• Operate the online store;
• Maintain shopping-cart and checkout functions;
• Remember user preferences;
• Diagnose technical problems;
• Understand how visitors use the website;
• Improve website navigation and content;
• Measure product and page performance; and
• Develop or improve our products and services.

3.4 Security and Fraud Prevention

We may use personal information to:

• Protect customer accounts;
• Detect unauthorized transactions;
• Prevent payment fraud;
• Identify spam or malicious activity;
• Maintain website security;
• Investigate suspicious activity;
• Enforce our policies; and
• Protect the rights, property, and safety of our customers, business, and service providers.

3.5 Legal, Tax, and Business Requirements

We may use and retain information where reasonably necessary to:

• Maintain transaction and accounting records;
• Meet tax and financial reporting obligations;
• Respond to lawful requests;
• Establish, exercise, or defend legal claims;
• Resolve payment disputes or chargebacks;
• Enforce our Terms of Service; and
• Comply with applicable legal and regulatory obligations.

3.6 Marketing Communications

Where you have subscribed, consented, or where otherwise permitted, we may use your email address to send:

• Product news;
• New collection announcements;
• Special offers;
• Promotional messages;
• Store updates; and
• Other marketing communications.

You may unsubscribe at any time by using the unsubscribe option contained in the message or by contacting us at support@theeverpaw.com.

Unsubscribing from marketing messages will not prevent us from sending essential transactional communications relating to an existing order, payment, shipment, account, or customer-service request.

4. Legal Bases for Processing

Where applicable privacy law requires us to identify a legal basis, we may process personal information on one or more of the following grounds:

Performance of a Contract

We process information when it is necessary to:

• Accept and fulfill an order;
• Personalize a product;
• Process payment;
• Arrange delivery;
• Provide customer service; or
• Manage a return, replacement, or refund.

Without the required information, we may be unable to complete the order or provide the requested service.

Legitimate Business Interests

We may process information where reasonably necessary for legitimate business purposes, including:

• Operating and improving the website;
• Preventing fraud;
• Protecting website security;
• Understanding store performance;
• Managing customer relationships;
• Maintaining appropriate business records; and
• Establishing or defending legal claims.

We consider the nature of the information and the potential effect on customers before relying on these interests.

Consent

We may rely on consent for certain activities, including:

• Non-essential cookies;
• Certain analytics technologies;
• Marketing emails; and
• Other optional uses for which consent is requested.

Where processing is based on consent, you may withdraw your consent at any time. Withdrawal will not affect processing that lawfully occurred before consent was withdrawn.

Legal Obligations

We may process or retain information where necessary to comply with applicable tax, accounting, regulatory, legal, or law-enforcement requirements.

5. Customer-Uploaded Photographs and Personalization Materials

Because many of our products are personalized, customers may upload photographs, images, artwork, paw prints, names, dates, messages, or other files.

These materials may contain personal information relating to the customer or another identifiable person.

5.1 How We Use Uploaded Materials

We use uploaded materials for purposes reasonably connected with the customer’s order, including:

• Reviewing image quality;
• Preparing a design;
• Creating a personalized product;
• Producing a hand-painted portrait;
• Communicating with the customer;
• Inspecting the completed product;
• Correcting production errors;
• Arranging a remake or replacement; and
• Resolving an order-related dispute.

5.2 Sharing Uploaded Materials for Production

Where necessary to create or fulfill an order, uploaded materials and relevant personalization instructions may be shared with carefully selected production partners, artists, suppliers, printing providers, engraving providers, framing providers, or fulfillment partners.

Only information reasonably necessary to complete the relevant work should be provided.

For example:

• An engraving provider may receive the requested name or date;
• A printing provider may receive the photograph required for the product;
• An artist may receive the reference photograph required to create a portrait;
• A fulfillment provider may receive the recipient’s shipping information.

These providers are expected to use the information only for completing the requested service and not for their own independent advertising purposes.

5.3 Use of Customer Images for Marketing

We will not intentionally publish, advertise, display, or use a customer-uploaded photograph, portrait, personalized design, or completed custom product for promotional purposes without the customer’s permission.

Permission may be requested separately, for example when inviting a customer to allow us to share a finished portrait or product image on our website or social-media channels.

Refusing marketing permission will not affect the processing or fulfillment of the customer’s order.

5.4 Customer Responsibility for Uploaded Content

By uploading a photograph, image, name, message, or other material, you confirm that:

• You are authorized to submit and use the material for the requested purpose;
• Our use of the material to complete your order will not knowingly infringe another person’s rights;
• The material is not unlawful, abusive, or fraudulent; and
• Where another identifiable person appears in a photograph, you have an appropriate basis to provide the photograph for the requested personalization.

We reserve the right to reject content that appears unlawful, infringing, abusive, fraudulent, or inappropriate for production.

5.5 Retention of Uploaded Materials

Customer-uploaded photographs and personalization files may be retained for a limited period after completion of the order to support:

• Customer-service requests;
• Corrections;
• Replacements;
• Remakes;
• Payment disputes; and
• Quality-control reviews.

Unless a longer period is reasonably required for an unresolved order, legal claim, payment dispute, or other legitimate reason, we aim to remove uploaded production files from actively used production systems within 12 months after the order is completed.

Copies may remain temporarily within restricted backups or necessary order records until they are securely deleted or overwritten according to the relevant system’s normal retention cycle.

Customers may request earlier deletion by emailing support@theeverpaw.com. We will review the request and delete eligible files where they are no longer reasonably required for order fulfillment, accounting, fraud prevention, dispute resolution, or legal obligations.

6. How We Share Personal Information

We do not sell personal information in exchange for money.

We may disclose or provide limited access to information to the following categories of recipients where reasonably necessary.

6.1 Website and Hosting Providers

Our website is hosted using third-party hosting and technical-service providers. These providers may process website data, server logs, backups, and technical information to host, maintain, secure, and support the website.

6.2 E-Commerce and Website Software Providers

Our online store uses WordPress, WooCommerce, Elementor, and related plugins and extensions.

Depending on the feature being used, these technologies may process:

• Account information;
• Order information;
• Shopping-cart data;
• Checkout data;
• Uploaded files;
• Cookie information;
• Technical logs; and
• Website activity.

6.3 Payment Providers

Payment and transaction information may be shared with PayPal or another payment provider selected by the customer for purposes such as:

• Processing payment;
• Confirming transaction status;
• Preventing fraud;
• Managing disputes;
• Processing refunds; and
• Meeting financial or regulatory requirements.

Payment providers handle information according to their own privacy statements.

6.4 Production and Fulfillment Partners

We may share information required to produce or fulfill an order with:

• Artists;
• Product suppliers;
• Engraving providers;
• Printing providers;
• Jewelry-production partners;
• Framing providers;
• Packaging providers;
• Quality-control providers; and
• Fulfillment partners.

Depending on the order, this information may include:

• Customer-uploaded photographs;
• Pet names;
• Dates;
• Engraving text;
• Design selections;
• Product specifications;
• Recipient name; and
• Delivery details.

We do not provide partners with more customer information than is reasonably necessary for their role.

6.5 Shipping and Delivery Providers

We may share necessary delivery information with international logistics providers, postal services, customs intermediaries, and local delivery carriers.

This may include:

• Recipient name;
• Shipping address;
• Telephone number;
• Email address;
• Package contents or customs description;
• Declared value;
• Order reference;
• Tracking information; and
• Other information required for customs clearance and delivery.

6.6 Analytics and Cookie Providers

Where enabled and permitted, we may use analytics tools such as Google Analytics to understand website usage and performance.

These tools may process information such as:

• Device and browser information;
• Approximate location;
• Website interactions;
• Referring source;
• Pages viewed;
• Session statistics; and
• Cookie or similar identifiers.

Non-essential analytics technologies may be controlled through our Cookie Banner or Cookie Policy where required.

6.7 Security and Fraud-Prevention Providers

Security services and plugins may process IP addresses, login attempts, technical logs, device information, and suspicious activity to protect the website and customers against:

• Fraud;
• Unauthorized access;
• Spam;
• Malware;
• Account attacks; and
• Other security threats.

6.8 Professional Advisers and Authorities

We may disclose information where reasonably necessary to:

• Accountants;
• Legal advisers;
• Insurers;
• Financial institutions;
• Payment-dispute providers;
• Tax or regulatory authorities;
• Courts;
• Law-enforcement authorities; or
• Other parties where disclosure is legally required or reasonably necessary to protect rights and prevent harm.

6.9 Business Transfers

If The Ever Paw is involved in a sale, reorganization, merger, transfer of assets, or similar business transaction, relevant information may be transferred as part of that transaction, subject to appropriate confidentiality and legal requirements.

7. Cookies and Similar Technologies

Our website may use cookies, pixels, local storage, and similar technologies.

Cookies are small files or pieces of information placed on or accessed from a visitor’s device.

We may use the following categories of cookies:

Strictly Necessary Cookies

These cookies are required for essential website functions, such as:

• Maintaining the shopping cart;
• Processing checkout;
• Remembering login status;
• Providing website security;
• Preventing fraud; and
• Saving privacy or cookie preferences.

The website may not function correctly without these cookies.

Functional Cookies

These cookies may remember preferences and improve website functionality, such as language, region, or previously selected options.

Analytics Cookies

These cookies help us understand how visitors interact with the website, which pages are visited, and how the website performs.

Marketing Cookies

Where used, these cookies may help measure advertising, understand campaign performance, or display more relevant marketing content.

Where required, non-essential cookies will not be activated until the visitor provides the relevant consent.

Visitors can review or change available preferences through our Cookie Banner or Cookie Policy. Browser settings may also be used to block or delete cookies, although disabling necessary cookies may affect website functionality.

For more information, please review our Cookie Policy.

8. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy.

The retention period may depend on:

• The type of information;
• The purpose for which it was collected;
• Whether an order or customer-service matter remains active;
• Tax, accounting, or record-keeping requirements;
• Fraud-prevention needs;
• Warranty, refund, or chargeback periods;
• Legal limitation periods;
• A customer’s deletion request; and
• Technical backup cycles.

Examples include:

• Account information may be retained while the account remains active;
• Order and transaction records may be retained for accounting, tax, fraud-prevention, and dispute-resolution purposes;
• Customer-service communications may be retained while reasonably necessary to document and resolve the matter;
• Uploaded personalization files are normally retained according to the period described in Section 5.5;
• Marketing subscription information may be retained until the person unsubscribes, subject to keeping limited records necessary to respect the unsubscribe request;
• Security logs may be retained for a limited period for fraud prevention and website protection.

When information is no longer reasonably required, we may delete, anonymize, or securely dispose of it.

9. Data Security

We use reasonable administrative, technical, and organizational measures intended to protect personal information from:

• Unauthorized access;
• Loss;
• Misuse;
• Alteration;
• Disclosure; and
• Destruction.

These measures may include:

• Secure website connections;
• Access controls;
• Strong account credentials;
• Security monitoring;
• Website and server protection;
• Software updates;
• Restricted access to customer files;
• Backups; and
• Payment processing through established third-party providers.

However, no website, online transmission, database, or storage system can be guaranteed to be completely secure.

Customers are responsible for maintaining the confidentiality of their account login information and should contact us promptly if they suspect unauthorized account activity.

10. International Processing and Data Transfers

The Ever Paw is operated from China and serves customers in different countries and regions.

Personal information may therefore be:

• Collected from a customer in one country;
• Accessed or managed from China;
• Processed by a payment provider in another country;
• Shared with a production partner;
• Stored by an international hosting or technology provider; and
• Provided to international and local shipping companies.

As a result, information may be transferred to or processed in countries whose privacy laws differ from those of the customer’s place of residence.

Where required and reasonably available, we take appropriate steps to use service providers and arrangements intended to provide suitable safeguards for personal information.

11. Your Privacy Choices and Rights

Depending on your location and applicable law, you may have certain rights concerning your personal information.

These rights may include the ability to:

• Ask whether we process personal information about you;
• Request access to personal information we hold;
• Request correction of inaccurate or incomplete information;
• Request deletion of eligible personal information;
• Request restriction of certain processing;
• Object to certain uses;
• Withdraw consent where processing is based on consent;
• Unsubscribe from marketing communications;
• Request a portable copy of certain information;
• Change available cookie preferences; and
• Submit a complaint to an appropriate privacy or data-protection authority.

These rights are not absolute and may be subject to legal exceptions. For example, we may need to retain certain order records for accounting, fraud prevention, dispute resolution, or legal obligations.

To make a privacy request, contact:

support@theeverpaw.com

Please include sufficient information for us to identify the relevant account, order, or communication.

To protect customer information, we may request reasonable verification before fulfilling a request. We will use verification information only for reviewing and responding to the request.

We aim to respond within a reasonable period and within any timeframe required by applicable law.

12. Marketing Preferences

You may unsubscribe from promotional emails at any time by:

• Clicking the unsubscribe link in the email; or
• Contacting us at support@theeverpaw.com.

We may retain limited information, such as your email address and unsubscribe status, to ensure that your marketing preference continues to be respected.

You may still receive non-promotional communications relating to:

• Existing orders;
• Payment status;
• Personalization questions;
• Shipping;
• Returns;
• Refunds;
• Account security; or
• Customer-service requests.

13. Children’s Privacy

Our website and products are intended for adults and are not directed to children.

We do not knowingly collect personal information directly from children who are not legally able to provide the information or consent to its processing under applicable law.

If you believe that a child has submitted personal information to us without appropriate authorization, please contact support@theeverpaw.com. We will review the matter and take reasonable steps to remove eligible information.

14. Third-Party Websites and Services

Our website may include links to third-party websites or services, such as:

• PayPal;
• Shipping-tracking websites;
• Social-media platforms; and
• Other external services.

We do not control the privacy, security, or content practices of independent third parties.

When you visit or use a third-party service, its own privacy policy and terms will apply. We encourage you to review those policies before providing personal information.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect:

• Changes to our services;
• New website features;
• Changes to service providers;
• Changes to data-handling practices;
• Legal or regulatory developments; or
• Security and operational improvements.

The updated version will be posted on this page, and the Last updated date will be revised.

Material changes may also be communicated through the website or by another appropriate method where reasonably necessary.

16. Contact Us

For questions, concerns, or requests regarding this Privacy Policy or your personal information, please contact:

The Ever Paw Privacy Team
Email: support@theeverpaw.com
Website: theeverpaw.com
Business location: Guangdong, China

When contacting us about an order, please include your order number where relevant.